Entries tagged with “Yahoo” from Search Engine CookBook

Yahoo! has launched their new Web Analytics service.

Yahoo! acquired IndexTools earlier this year in a similar fashion to how Google acquired Urchin a few years ago.

The IndexTools' sites are now being redirected to the new Yahoo! Web Analytics one.

At present Yahoo! seem to be offering it to some of their client base, but it's not clear how easily it will be for the rest of us to gain access.

Will they be able to topple Google Analytics (Urchin)?

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Over the past couple of years the major search engine players have granted access to a suite of tools to help webmasters not only submit content to the indices, but also to manage which data is indexed and how it is handled.

Google and then Yahoo adopted sitemap protocols that allow for the automated submission of an entire site's contents

At first the tools on offer were fairly rudimentary, but over time the amount of data has grown and grown.


To make a start you'll need accounts with both Google and Yahoo!

Yahoo has their SiteExplorer, while Google has their Google Webmaster Tools. Sign up and explore them.